Intellectual Property

Intellectual property is one of, if not the most, valuable assets of your business.

Intellectual property rights subsist in trademarks, designs, patents, trade secrets and copyright and can be found in all sorts of business assets including business names, products, processes, brands, logos, designs or even websites.

As your intellectual property gives your business a competitive edge, it is absolutely necessary to register, commercialise and enforce your intellectual property rights.

We can help your business utilise and protect its intellectual property by identifying the intellectual property owned and used in your business, making sure it is registered and working with you to commercialise, exploit and enforce your rights in your intellectual property.

Intellectual property is one of, if not the most, valuable assets of your business.

Intellectual property rights can be found in all sorts of business assets including business names, products, processes, brands, logos, designs or even websites.

As your intellectual property gives your business a competitive edge, it is absolutely necessary to register, commercialise and enforce your intellectual property rights.

We can help your business utilise and protect its intellectual property by identifying the intellectual property owned and used in your business, making sure it is registered and working with you to commercialise, exploit and enforce your rights in your intellectual property.

Protection

Protecting your intellectual property is the first step to commercialising your idea.

Your business may have a wealth of intellectual property – from your business name and logo to business processes, trade secrets, designs or client lists – your intellectual property differentiates you from your competitors.

As your business grows, so too will the importance of these intangible assets, which is why we work closely with you to understand your intellectual property as well as your needs and objectives before protecting your most important intangible asset.

We understand and appreciate that without a clear intellectual property strategy, your business may fail to protect its intellectual property rights, leaving you without effective protection in the event of intellectual property infringement.

It is for this reason that we work with you to identify the best strategy for protecting your brand, provide you with practical advice regarding ownership and protection of inventions and designs and help you register intellectual property rights including trade marks and business names.

How we can help

  • Help you accurately identify the intellectual property assets owned and used by your business
  • Advise you on how to best protect your intellectual property rights
  • Work with you to develop an intellectual property strategy that works for you
  • Register your trademarks in Australia and internationally, including responding to requisitions by the trade marks office 
  • Prepare your patent application to register your patents
  • Help you develop prevention methods in order to ensure that your intellectual property is not revealed to third parties

Commercialisation

An idea is of no value until it has been made into a commercial product or service.

We pride ourselves on helping our clients extract value from their intellectual property by defining and documenting the intellectual property and its related commercial opportunities, evaluating the intellectual property to determine if the risks of commercialisation are worth taking, advising on the best commercialisation vehicle or business model, establishing legal business structure and preparing a detailed commercialisation plan.

We combine our knowledge of commercial transactions, corporate processes and intellectual property law with our understanding of your intellectual property assets and business’ needs and objectives to assist you to extract value from your intellectual property.

We offer an integrated approach to commercialising intellectual property so that you receive a competitive edge. We do this by helping you acquire, manage, maintain and profit from your intellectual property.

How we can help

  • Advise you on the commercialisation of your intellectual property assets
  • Establish business structures to own and protect your intellectual property
  • Provide advice on intellectual property licencing process (including licence conditions, royalties and restrictions)
  • Prepare licence of intellectual property deeds which provide you with control of your intellectual property
  • Facilitate transfers of intellectual property in anticipation of intellectual property commercialisation

Disputes and Infringement

As the owner of intellectual property, it is your responsibility to enforce your intellectual property rights.

We understand that effective enforcement of your intellectual property rights is necessary to maintain value of your intellectual property, deter potential infringement of your intellectual property and retain the commercial value contained in your intellectual property.

We work with our clients to identify and strategically assess their intellectual property rights, develop an infringement strategy tailored to their business needs and resources, develop detection methods, set parameters for proactive infringement action and execute a range of resolution methods and actions that can be taken to prevent infringement of intellectual property rights.

We take a no-nonsense approach to protecting your intellectual property by responding to unauthorised use of your intellectual property rights, representing you in disputes, before courts and tribunals and in mediation or arbitration.

How we can help

  • Represent you in the event that there is unauthorised use of your intellectual property
  • Enforce a breach of your intellectual property rights by third parties who have knowledge of your intellectual property and business
  • Represent you in courts and tribunals and also informally through negotiation and alternative dispute resolution
  • Help you enforce a breach of confidence from a supplier, employee or other person who has inside knowledge of your intellectual property and business